CLIENT: Google for Education
AGENCY: Codeword
AD: Michelle Wadler
I WORKED ON: Illustration, Design
“Google for Education focuses on creating products and ideas to drive impact for students and educators.”
Connected Classrooms is a community created by Google, to empower educators to collaborate with one another, share resources, develop best practices, and bring their big ideas to life through technology.
As a part of their New Year campaign, they tasked us with creating their launch visuals to get instructors excited to join the community. We created an illustrated emblem, and established some visual collateral that educators could publish on their profile to announce their participation.
We also worked with Connected Classrooms to develop event specific visuals for their unique campaigns. Take Your Classroom to Work Day, was an initiative to connect students with inspiring workplaces all across the country. We established the visual promo that was used by the Google social platforms to announce the event that was seen online, and in ad placements, like Times Square in New York City.
